Technique of Collecting Data
50 Horror Hrr
Historical Hstr Kids film Kds and Adult film Adlt
Cartoon film Crtn and Man film Mn 4.
The type of language style employed by the advertiser found in the English movie advertisements are written in capital letters:
Formal FRL Informal INFRL
5. The types of figure of speech are classified as follow:
Hyperbole Hyp Synecdoche Syn
Metonymy Mtny Personification Prsf
Simile Smil Climax Clmx and Anti-climax Aclmx
Paradox Prdx Repetition Rept
Parallelism Prall The example of data coding is as follows:
Datum 17JRmtc —Man—AdltINFRLHyp = It is the datum number 15
which advertised on January 2009. The movie tells about Romantic drama which
51 performed by Mankind. Therefore, the target consumers of this movie are adult.
The language style employed by the advertisement is Informal, while its figure of speech is Hyperbole.