G. Thesis Organization
In brief, the thesis of this research is organized as follows:
CHAPTER I : Introduction, covering Research Background, Problem
Statement, Objectives, Research Limitation, Research Benefit, Research Methodology, and Thesis Organization.
CHAPTER II : Literature Review, discussing Sociolinguistic, Language
Variety, Register, Component of Speech, Diction, Stylistic Style, Figures of Speech, Advertisements, Film Theory, 21-
cineplex and Related Study.
CHAPTER III : Research Methodology, covering Type of Research, Data and
Source of Data, Sample and Sampling Technique, Research Design, Technique of Collecting Data, Research Data Coding,
and Technique of Analyzing Data.
CHAPTER IV : Analysis, covering Introduction, Data analysis of each text and
Discussion.
CHAPTER V : Closure, covering Conclusions and Suggestions.
CHAPTER II LITERATURE REVIEW
A. Sociolinguistics
Language is an important media in communication. It is impossible to conduct social cooperation and communication without language. Language
makes people understand each other. That is the reason why language and society should be studied together in the field of sociolinguistics.
According to Holmes 1992, particularly, sociolinguistics studies the relationship between language and society. They are interested in explaining why
people speak differently in different social contexts, and they are concerned with identifying the social functions of language and the ways it is used to convey
social meaning 1992: 1. Meanwhile, Finegan Biber say that the term sociolinguistics draws a dist
inction between “the sociology of language,” with a focus on sociological matters, and “sociolinguistics,” with a focus on language
1994: 3. In relation to sociolinguistics, speech has a social function, both as a
means of communication and also as a way of identifying social groups. To study speech without reference to the society which uses it is to exclude the possibility
of finding social explanations for the structures Hudson, 1996: 3. Furthermore, Hudson defines that sociolinguistics is the study of language
in relation to society, implying that sociolinguistics is a part of the study of
language 1996: 4, while, Chaika 1994: 3 states that sociolinguistics is the study of the way people use language in social interactions of all kinds.
Moreover, according to Subhan, sociolinguistics is a branch of linguistics that specifically discusses the use of language in the society 2004: 35. That is,
there is no significant difference between linguistics and sociolinguistics. The point is a strong one, but it has not succeeded in eliminating the term
sociolinguistics
, which means that students and scholar in the field continue to some value in making the distinction. In practice, the difference between
linguistics and sociolinguistics appears to be one emphasis: linguistics emphasizes on the description of the formal elements of language, and their combinations
which constitute the “code” known and employed by members of a speech community. On the other hand, sociolinguistics emphasizes on variations in the
form of the code according to such widely recognized sociological categories as age, sex, ethnicity, and socioeconomic class, and the uses of that code in
accomplishing the everyday affairs of the community Machan and Scott, 1992: 8.
It can be concluded that sociolinguistics is a branch of linguistics that tries to collaborate all things related to the use of language in the society by its social
community in its social interaction. It does not only discuss about the kinds of language used by people i
n their daily life but also “why” and “how” people use certain style of language when they interact with each other during their social life
conversation. Consequently, sociolinguistics studies not only linguistic factors, but also non linguistic as well as paralinguistic factors.
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