Last brand of kretek cigarettes purchased

67 Economics

7. E o o i s

Indonesia is the fifth-largest tobacco-producing country in the world. The total production of cigarettes in 2011 was 258 billion sticks. Studies in 2010 estimated that 190 260 Indonesians 100 680 men and 89 580 women died Over a period of one year due to consumption of tobacco, which is about 12.4 of total deaths 1 539 288 from all causes. The total loss of productivity due to premature mortality and disabilities due to consumption of tobacco was 3 533 000 disability-adjusted life years DALYs. The macroeconomic loss, which is estimated by applying the 2010 GDP per capita, i.e. IDR26 895 061.00 US 3091.00 to the total loss of productivity 3 533 000 DALYs is US 10.92 billion or IDR 105.92 trillion This chapter focuses on different brands of kretek cigarettes purchased by current smokers during their last purchase, the source of the last purchase and expenditure on kretek cigarettes. Key findings o The most preferred cigarettes are kretek cigarettes. o The preferred kretek brands are Gudang Garam, Djarum, Sampoerna, Dji Sam Soe and Tali Jagad. o About 79.8 of kretek cigarette smokers purchase cigarettes from kiosks. o On an average, a kretek cigarette smoker spends IDR 198 761.00 per month on purchasing kretek cigarettes. o The average price of a pack 20 sticks of kretek cigarettes is IDR 12 699.00. o Of the average income in terms of GDP per capita, 4.71 was spent on the purchase of 100 packs of kretek cigarettes in the year 2011.

7.1. Last brand of kretek cigarettes purchased

During the survey, respondents were asked to report on the brand names of the last cigarettes purchased by them. The survey demonstrated that in Indonesia, the top five brands currently being used by adults are Gudang Garam 21.8, Djarum 18.8, Sampoerna 15.4, Dji Sam Soe 6.0 and Tali Jagad 5.3 Table 7.1. 68 Economics Overall 21.8 18.4, 25.5 18.8 14.6, 23.9 15.4 13.0, 18.0 6.0 4.6, 7.7 5.3 2.5, 11.0 32.8 27.7, 38.3 Gender Men 21.9 18.5, 25.7 18.3 14.2, 23.2 15.7 13.3, 18.4 6.2 4.8, 8.0 5.4 2.5, 11.1 32.6 27.5, 38.1 Women 17.9 10.1, 29.7 33.4 21.3, 48.2 5.4 2.4, 11.7 0.0 3.9 1.0, 13.2 39.4 26.8, 53.5 Age years 1 – 12.1 8.7, 16.5 20.7 14.7, 28.3 24.0 18.6, 30.3 2.8 1.4, 5.5 4.1 1.8, 9.2 36.3 28.9, 44.5 – 23.0 19.0, 27.7 18.0 13.7, 23.3 15.4 12.8, 18.4 6.9 5.2, 9.1 5.6 2.6, 11.8 31.1 25.6, 37.1 –6 26.2 21.1, 31.9 19.4 14.9, 24.9 11.2 8.2, 15.1 6.8 4.8, 9.6 5.7 2.5, 12.4 30.7 25.1, 37.0 65+ 22.7 15.3, 32.4 16.0 9.7, 25.2 3.0 1.0, 8.7 4.3 2.0, 9.3 5.4 2.0, 13.5 48.5 38.2, 58.9 Residence Urban 24.1 19.5, 29.3 20.5 15.4, 26.8 23.3 19.1, 28.1 9.6 7.1, 12.9 2.8 0.8, 9.8 19.7 14.8, 25.8 Rural 19.8 15.2, 25.4 17.4 11.4, 25.6 8.8 6.6, 11.5 2.9 1.8, 4.7 7.4 3.0, 17.3 43.6 35.3, 52.3 Educational level Less than primary school completed 18.5 13.3, 25.2 15.8 10.6, 22.7 7.4 4.4, 12.2 2.7 1.6, 4.8 4.7 2.0, 10.5 50.9 42.4, 59.3 Primary school completed 21.6 17.2, 26.8 21.2 15.5, 28.3 10.1 7.7, 13.2 3.3 2.0, 5.3 9.5 4.3, 19.8 34.3 27.1, 42.3 Secondary school completed 21.7 17.2, 26.9 23.9 17.6, 31.5 19.6 15.4, 24.6 7.5 4.7, 11.6 3.6 1.3, 9.1 23.8 18.2, 30.6 High school completed 23.4 18.9, 28.7 16.5 12.2, 21.8 22.1 18.1, 26.6 9.1 6.8, 12.3 2.7 1.1, 6.6 26.1 20.0, 33.4 College university + 29.2 21.1, 39.0 9.4 4.8, 17.4 33.1 23.3, 44.6 15.1 9.9, 22.3 2.4 0.5, 10.2 10.8 6.7, 17.0 Occupationwork status Employed 20.1 16.2, 24.6 20.7 15.3, 27.3 19.5 15.7, 24.0 8.2 5.8, 11.5 5.3 2.2, 12.2 26.3 20.8, 32.7 Self-employed 22.9 18.7, 27.8 15.6 11.6, 20.7 12.3 9.8, 15.2 4.3 3.1, 5.9 6.1 2.4, 14.8 38.7 32.0, 45.8 Students 23.6 14.1, 36.8 15.3 7.2, 29.4 29.5 18.7, 43.2 1.6 0.4, 7.1 0.0 29.9 16.6, 47.8 Home-makers 12.6 4.5, 30.7 45.6 26.5, 66.0 7.4 2.3, 21.6 0.0 0.0 34.4 18.1, 55.6 Unemployed 24.1 15.4, 35.7 26.4 16.8, 38.7 9.1 4.8, 16.3 8.4 4.6, 15.0 3.5 1.2, 9.9 28.5 20.2, 38.6 Percentage95 CI Note: Current kretek cigarette smokers include daily and occasionalless than daily use. The top five reported brands last purchased among all manufactured cigarette smokers are shown here. Table 7.1. Percentage of current kretek cigarette smokers 15 years and above, by last brand purchased and selected demographic hara teristi s – GAT“ I do esia, 11 Demographic characteristics Other Last kretek cigarette brand purchased Gudang Garam Dji Sam Soe Tali Jagad Djarum Sampoerna 69 Economics

7.2. Source of last purchase of kretek cigarettes