A Taxonomy of Instructional Development Models
implementation, and evaluation though not all in the same order or as discrete steps unto themselves.
1 The Model of Berman and Moore
This ISD model specifically guides instructional developers to create interactive-multimedia products. It emphasizes on managing the process where
many instructional design models do not give attention on it Gustafson and Branch, 2002. Thus, it becomes the basis consideration to select this model. The
figure 2.6 below presents the ISD model of the Berman and Moore.
There are six important activities: analysis, design, develop, produce, author, and validate. Each of them specifies input, deliverable output, and
evaluation strategies. Each horizontal row of this model is as phase. Implicitly, it reminds the reader that is not necessary to review a phase and re-examine selected
activity. The output from each activity provides input for the subsequent activity. The checklist in the end of each phase is valuable in the evaluation.
Figure 2.6. The Model of Berman and Moore cited in Gustafson and Branch, 2002: p.33
Input Activities
Problem
Interactive Media
Application Design
Application Description
Analysis
Design
Produce
Authors Application
Description
Application Design
Interactive Media
Product Analysis
Checklist
Design Checklist
Production Checklist
Authoring Checklist
Deliverable Evaluation
2 The Seels and Glasgow Model
This model consists of three phases: needs analysis, instructional design, and implementation and evaluation. The first phase, need analysis, includes the
establishment of the instructional goals, requirements, and context. The second phase, instructional design, begins after phase one is complete and is made up of six
steps: task analysis; instructional analysis; objectives and tests; formative evaluation, materials development, instructional strategy and delivery systems all of
which are joined by feedback and interaction. The third phase, implementation and evaluation, includes the development and production of materials, delivery training,
and summative evaluation. The figure 2.7 below presents the ISD model of the Seels and Gasglow.
The steps and phases in this model can be applied in linear fashion but they are often applied interactively. In particular, “the steps in the instructional design phase
are interdependent and concurrent and may involve interactive cycling” Gustafson
and Branch, 2001, p.43. Product-oriented models are normally used to produce an instructional
package. It requires a team and a significant resource commitment and so calls for
Problem Analysis
Dissemination Diffusion
Instructional Strategy
Task Instructional
Analysis
Media Development
Objective Tests
Materials Development
Formative Evaluation
Implementation Maintenance
Summative Evaluation
Figure 2.7. The Model of Seels and Glasgow cited in Gustafson and Branch, 2002: p.42 PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI
strong project management to stay within time and budget. A team will include an experienced instructional designer to perform some front-end analysis, develop the
materials rather than select them, and perform a significant amount of formative evaluation. The end product is likely to be widely distributed using a moderately to
highly technical delivery media Gustafson and Branch, 2001.