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meaning, it can be concluded that by relating the cosmetic advertisement, the cosmetic product is used to get lines and wrinkles which are, in shape, very thin or
narrow. The third meaning is for overall lines and wrinkles which are difficult to be seen or described. From this last meaning, it can be summarized that by
relating the meaning to the cosmetic advertisement, the cosmetic product is used to get lines and wrinkles that are not visible or they are not able to be seen clearly.
Those three meanings are semantically acceptable. Due to that fact, it is difficult for the readers to find the intended meaning of fine in that sentence.
However, the researcher concludes that the most appropriate meaning of fine is the third one, fine as the characteristic of difficult to see or describe. By relating
this meaning and the context, cosmetic product, it is clear that the meaning of fine is to describe the lines and wrinkle that can not be seen.
5. L’Oreal First Advertisement
Replenish skin’s fullness and smooth lines and wrinkles.
From this phrase, the researcher finds the ambiguity in the word smooth. PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI
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Smooth in Oxford Advanced Learner’s Dictionary is described as 1 adjective completely flat and even, without any lumps, holes or rough areas, 2 verb to
make something smooth. 2005: 1445. Both meanings of smooth are semantically acceptable. It can be interpreted as an adjective and also as a verb.
From the first meaning which is an adjective, the phrase can be understood as replenish skin’s fullness and lines and wrinkles which are
completely flat and even, without any lumps, holes or rough areas. In this sentence, the word smooth, an adjective, is functioned as the modifier of the noun
lines and wrinkles. The second meaning, smooth as a verb can be concluded that the
cosmetic product is used to replenish skin’s fullness and also to make the lines and wrinkles become smooth. In this sentence, smooth is functioned as a verb
which has two objects, lines and wrinkles. Based on the analysis above, the researcher concludes that the more
appropriate meaning is the second one, smooth as a verb. According to Oxford Advanced Learner’s Dictionary, replenish means to make something full again by
replacing what has been used. 2005: 1286. By seeing that meaning, it is clear that replenish gives an action to skin’s fullness, but not lines and wrinkles.
Therefore, smooth in the phrase, replenish skin’s fullness and smooth lines and wrinkles, is a verb that gives action to the object, lines and wrinkles.