Grammatical Metaphor in Request E-mail Discourse Grammatical Metaphor in English Pharmaceutical Discourse

conducting this study.

2.7.1 Grammatical Metaphor in Request E-mail Discourse

This study was conducted by Victor Ho in 2010. The use of grammatical metaphor by a group of professional English language teachers in the construction of request e-mails exchanged among themselves is studied. In this study Ho described the frequency of used of grammatical metaphor, types of grammatical metaphor used, as well as the rhetorical moves and grammatical metaphor. It is concluded in the study that: firstly, request e-mail authors used grammatical metaphor in a large proportion of their e-mails; secondly, the e-mail authors used mostly type 2 and type 13 grammatical metaphor; third, the e-mail authors used grammatical metaphor most frequently in three moves, namely Providing Background Information, Convincing, and Requesting.

2.7.2 Grammatical Metaphor in English Pharmaceutical Discourse

This second study is conducted by Vũ Thị Mẫu in 2012. This study is an attempt to explore grammatical metaphor in English pharmaceutical discourse EPD and its aim is to make an inquiry into the nature of grammatical metaphor GM and to examine its use, including its frequency and types in English Pharmaceutical Discourse. The results Vũ Thị Mẫu got in conducting this study are: first, the EPD authors use GM in a large proportion of their papers with a high frequency. Second, there is an inequal contribution of types of GM in EPD in which the EPD authors make full use of ideational GM; and within ideational GM, the mostly used type are type 2, 13, 1, 6, 12 and 5. Third, interpersonal GM is found occasionally and no textual GM could be figured out in the EPD.

CHAPTER III RESEARCH METHOD

In conducting a research, it is important for a researcher to determine the research method that researcher would like to use. This part will discuss the research method used in this research including research design, unit of analysis, and source of data, collection and technique of data analysis.

3.1 Research Design

This study is descriptive and qualitative research. The descriptive research is research conducted to describe systematically the fact and the characteristic of given population or area of interest, factually, and accurately Maxwell, 1996: 10. Based on those idea, this study is describes the ideational grammatical metaphor in Steve Jobs 2005 Commencement Address at Stanford University.