127
3. Grand Keude Kupie Ulee
Kareng di Jalan Sei Serayu menyediakan area parkir yang
luas untuk seluruh pengunjung
4.
Sayamerasa nyaman denganlokasiGrand Keude
Kupie Ulee Kareng di Jalan Sei Serayu
Variabel Bukti Fisik X
2
No Pernyataan
SS S
N TS
STS 1.
Grand Keude Kupie Ulee Kareng memiliki kebersihan
ruangan yang baik
2. Karyawan Grand Keude Kupie
Ulee Kareng berpenampilan rapi
Variabel Kehandalan X
3
No Pernyataan
SS S
N TS
STS 1.
Karyawan Grand Keude Kupie Ulee Kareng memiliki
pengetahuan menegnai produk yang ditawarkan
2. Karyawan Grand Keude Kupie
Ulee Kareng memiliki kehandalan dalam penyampain
jasa dari awal hingga akhir
Variabel Daya Tanggap X
4
No Pernyataan
SS S
N TS
STS 1.
Karyawan Grand Keude Kupie Ulee Kareng sigap dalam
melayani
. 2. Karyawan Grand Keude Kupie
Ulee Kareng cepattanggap dalam menyelesaikankeluhan
Variabel Jaminan X
5
Universitas Sumatera Utara
128
No Pernyataan
SS S N
TS STS
. 1. Grand Keude Kupie Ulee Kareng
menggunakan bahan makanan yang masih segar dan layak untuk
digunakan
. 2. Grand Keude Kupie Ulee Kareng
menggunakanbahanmakananyangtidak berbahayabagi parakonsumen
Variabel Empati X
6
No Pernyataan
SS S
N TS
STS . 1.
Karyawan Grand Keude Kupie Ulee Kareng memberikan
perhatian secara penuh kepadakonsumen
. 2. Pelayananyangdiberikan
Grand Keude Kupie Ulee Kareng kepadakonsumentanpa
memandangstatussocial
Variabel Kepuasan Pelangggan Z
No Pernyataan
SS S
N TS
STS 1
Saya merasapelayanan karyawan Grand Keude Kupie
Ulee Kareng Telah memenuhi harapan saya
2 Saya merasa kebutuhan saya
sudah dipenuhi oleh pihak Grand Keude Kupie Ulee
Kareng
3 Saya merasa harapan saya
sudah dipenuhi oleh pihak Grand Keude Kupie Ulee
Kareng
Variabel Loyalitas Pelanggan Y
No Pernyataan
SS S
N TS
STS
Universitas Sumatera Utara
129
1 Saya tidak akan berpindah ke
coffee shop lain
2 Saya selalu berminat untuk
datang kembali ke Grand Keude Kupie Ulee Kareng
3 Saya selalu menyukai produk
yang disediakan oleh pihak Grand Keude Kupie Ulee
Kareng
4 Saya merekomendasikan
teman,keluarga atau relasi untuk berkunjung ke Grand
Keude Kupie Ulee Kareng
Demikian akhir dari kuisioner ini.Terimakasih atas waktu yang telah anda luangkan dan kerjasama yang baik.
Lampiran 2 TABULASI JAWABAN RESPONDEN UJI VALIDITAS DAN
RELIABILITAS
Universitas Sumatera Utara
130
N o
r e
s Tabulasi Jawaban Responden
No Item Pernyataan 1 2 3 4 5 6 7 8 9 1
1 1
1 2
1 3
1 4
1 5
1 6
1 7
1 8
1 9
2 2
1 2
2 2
3 2
4 2
5 2
6 2
7 2
8
1 5 5 4 5 4 4 5 4 5 5 4 4 5 5 5 5 5 4 5 5 5 5 5 5 5 5 4 5 2 5 5 5 5 4 5 5 5 5 5 4 4 4 5 5 5 5 4 5 5 5 5 5 5 5 5 4 5
3 4 5 5 5 5 4 5 5 5 5 4 4 4 5 5 5 5 4 5 5 5 5 5 4 5 5 5 5 4 4 5 5 5 5 5 5 5 5 5 4 5 4 5 5 5 5 5 5 5 5 5 5 5 5 5 4 5
5 4 5 5 5 5 5 5 5 5 5 4 5 4 5 5 5 5 5 5 5 5 4 5 5 5 5 5 5 6 5 5 5 4 4 4 5 5 5 5 4 5 5 5 5 5 5 4 5 5 5 5 5 5 5 5 5 5
7 5 5 5 4 4 4 5 4 5 4 5 5 5 5 5 5 5 5 4 5 5 5 4 4 5 5 5 5 8 5 5 5 5 4 5 5 4 5 5 5 5 4 5 5 5 4 5 4 4 5 5 4 5 5 5 5 4
9 5 5 5 5 4 5 5 5 5 4 5 5 4 4 5 5 4 5 4 5 5 5 5 5 5 5 5 4 1
5 5 5 5 5 4 4 5 5 4 5 4 4 5 5 5 5 4 4 4 5 5 5 5 5 5 4 5 1
1 4 5 5 5 5 4 5 5 5 4 4 5 4 5 5 5 4 4 4 4 5 5 4 5 5 5 5 4
1 2
4 5 5 4 5 4 5 4 5 4 4 5 5 4 5 5 5 4 5 4 5 4 5 5 5 5 5 5 1
3 5 5 5 5 5 5 4 5 5 4 4 5 5 4 5 5 4 4 5 5 4 5 5 5 4 5 4 4
1 4
5 5 5 5 5 5 4 5 5 4 4 4 5 4 5 5 5 5 5 5 4 5 5 5 4 5 5 5 1
5 3 5 5 4 5 5 4 4 5 5 4 5 5 4 5 5 5 5 5 5 4 4 5 5 4 5 5 5
1 6
4 5 5 5 5 5 5 4 5 5 4 4 5 5 5 5 5 5 5 5 4 5 5 5 4 5 5 5 1
7 4 5 5 4 4 5 5 4 5 5 5 4 5 4 5 5 5 4 4 5 5 5 5 4 4 5 5 5
1 8
5 5 5 3 4 5 5 4 5 5 4 4 5 4 5 5 5 5 5 5 5 5 5 4 5 5 5 5
Universitas Sumatera Utara
131 1
9 5 5 5 4 4 4 5 4 5 5 5 4 5 5 5 5 5 4 4 4 5 5 5 4 5 5 5 5
2 5 5 5 4 5 4 5 5 5 5 4 5 5 4 5 5 5 4 5 4 5 5 4 5 5 5 5 5
2 1
5 5 5 5 5 4 4 4 5 4 5 4 5 4 5 5 5 4 5 4 5 5 5 5 5 5 5 5 2
2 5 5 5 4 5 4 5 5 5 4 4 4 5 4 5 5 4 4 5 5 4 5 5 5 5 5 5 4
2 3
5 5 5 5 4 5 5 4 5 4 4 4 5 4 4 5 4 4 4 5 5 4 4 5 5 5 5 5 2
4 4 5 5 4 4 5 5 4 5 4 5 5 5 4 5 5 4 5 5 5 5 4 5 5 5 5 4 5
2 5
4 5 5 4 4 5 5 4 5 4 4 5 5 5 4 5 4 5 5 4 5 4 4 5 5 5 4 4 2
6 4 4 5 5 4 5 5 5 5 5 4 5 4 5 4 5 5 5 5 5 4 5 4 4 4 5 4 5
2 7
4 5 5 5 5 4 5 4 5 5 4 5 4 5 5 5 5 5 5 4 4 5 4 5 5 5 5 4 2
8 5 5 5 5 4 5 4 4 5 5 5 5 4 5 4 5 5 5 5 5 4 5 5 5 5 5 5 5
2 9
5 4 5 4 5 4 4 4 5 5 4 4 4 4 5 5 5 5 5 4 5 5 5 5 5 5 5 5 3
5 4
5 4
5 4
5 4
5 5
5 4
4 5
5 5
5 5
5 5
5 5
5 5
5 5
5 5
Lampiran 3 Hasil Validitas dan Reabilitas
Uji validitas variabel X1 lokasi
Universitas Sumatera Utara
132
Correlations
P1 P2
P3 p4
Total X1 P1
Pearson Correlation 1
-,216 -,111
,120 ,392
Sig. 2-tailed ,063
,344 ,305
,000 N
75 75
75 75
75 P2
Pearson Correlation -,216
1 ,252
-,064 ,501
Sig. 2-tailed ,063
,029 ,585
,000 N
75 75
75 75
75 P3
Pearson Correlation -,111
,252 1
,100 ,484
Sig. 2-tailed ,344
,029 ,393
,000 N
75 75
75 75
75 p4
Pearson Correlation ,120
-,064 ,100
1 ,636
Sig. 2-tailed ,305
,585 ,393
,000 N
75 75
75 75
75 Total X1
Pearson Correlation ,392
,501 ,484
,636 1
Sig. 2-tailed ,000
,000 ,000
,000 N
75 75
75 75
75 . Correlation is significant at the 0.01 level 2-tailed.
. Correlation is significant at the 0.05 level 2-tailed.
Uji validitas variabel X2 bukti fisik
Correlations
P5 P6
P7 P8
Total X2 P5
Pearson Correlation 1
,043 -,105
,283 ,675
Sig. 2-tailed ,711
,371 ,014
,000
Universitas Sumatera Utara
133
N 75
75 75
75 75
P6 Pearson Correlation
,043 1
-,013 -,100
,408 Sig. 2-tailed
,711 ,913
,393 ,000
N 75
75 75
75 75
P7 Pearson Correlation
-,105 -,013
1 -,036
,386 Sig. 2-tailed
,371 ,913
,757 ,013
N 75
75 75
75 75
P8 Pearson Correlation
,283 -,100
-,036 1
,640 Sig. 2-tailed
,014 ,393
,757 ,000
N 75
75 75
75 75
Total X2 Pearson Correlation
,675 ,408
,386 ,640
1 Sig. 2-tailed
,000 ,000
,000 ,000
N 75
75 75
75 75
. Correlation is significant at the 0.05 level 2-tailed. . Correlation is significant at the 0.01 level 2-tailed.
Uji validitas variabel X3 kehandalan
Correlations
P9 P10
P11 Total X3
P9 Pearson Correlation
1 -,105
-,218 ,376
Sig. 2-tailed ,371
,060 ,007
N 75
75 75
75 P10
Pearson Correlation -,105
1 ,083
,610 Sig. 2-tailed
,371 ,478
,000 N
75 75
75 75
P11 Pearson Correlation
-,218 ,083
1 ,654
Sig. 2-tailed ,060
,478 ,000
N 75
75 75
75 Total X3
Pearson Correlation ,376
,610 ,654
1 Sig. 2-tailed
,000 ,000
,000 N
75 75
75 75
. Correlation is significant at the 0.01 level 2-tailed.
Uji validitas variabel X4 daya tanggap
Correlations
P12 P13
P14 Total X4
Universitas Sumatera Utara
134
P12 Pearson Correlation
1 -,056
,151 ,678
Sig. 2-tailed ,635
,197 ,000
N 75
75 75
75 P13
Pearson Correlation -,056
1 -,298
,368 Sig. 2-tailed
,635 ,009
,002 N
75 75
75 75
P14 Pearson Correlation
,151 -,298
1 ,570
Sig. 2-tailed ,197
,009 ,000
N 75
75 75
75 Total X4
Pearson Correlation ,678
,368 ,570
1 Sig. 2-tailed
,000 ,000
,000 N
75 75
75 75
. Correlation is significant at the 0.01 level 2-tailed. Correlations
Uji validitas variabel X5 jaminan
P15 P16
P17 Total X5
P15 Pearson Correlation
1 ,184
-,056 ,553
Sig. 2-tailed ,113
,631 ,000
N 75
75 75
75 P16
Pearson Correlation ,184
1 -,082
,549 Sig. 2-tailed
,113 ,485
,000 N
75 75
75 75
P17 Pearson Correlation
-,056 -,082
1 ,631
Sig. 2-tailed ,631
,485 ,000
N 75
75 75
75 Total X5
Pearson Correlation ,553
,549 ,631
1 Sig. 2-tailed
,000 ,000
,000 N
75 75
75 75
. Correlation is significant at the 0.01 level 2-tailed.
Uji validitas variabel X6 empati
Correlations
P18 P19
P20 Total X6
Universitas Sumatera Utara
135
P18 Pearson Correlation
1 ,211
-,180 ,664
Sig. 2-tailed ,070
,122 ,000
N 75
75 75
75 P19
Pearson Correlation ,211
1 ,164
,640 Sig. 2-tailed
,070 ,160
,000 N
75 75
75 75
P20 Pearson Correlation
-,180 ,164
1 ,510
Sig. 2-tailed ,122
,160 ,000
N 75
75 75
75 Total X6
Pearson Correlation ,664
,640 ,510
1 Sig. 2-tailed
,000 ,000
,000 N
75 75
75 75
. Correlation is significant at the 0.01 level 2-tailed.
Uji validitas variabel Z kepuasan pelanggan
Correlations
P21 P22
P23 P24
Total Z P21
Pearson Correlation 1
-,349 ,049
,001 ,409
Sig. 2-tailed ,002
,674 ,994
,000 N
75 75
75 75
75 P22
Pearson Correlation -,349
1 ,143
-,065 ,364
Sig. 2-tailed ,002
,220 ,580
,001 N
75 75
75 75
75 P23
Pearson Correlation ,049
,143 1
-,006 ,627
Sig. 2-tailed ,674
,220 ,959
,000 N
75 75
75 75
75 P24
Pearson Correlation ,001
-,065 -,006
1 ,482
Sig. 2-tailed ,994
,580 ,959
,000 N
75 75
75 75
75 Total Z
Pearson Correlation ,409
,364 ,627
,482 1
Sig. 2-tailed ,000
,000 ,000
,000 N
75 75
75 75
75 . Correlation is significant at the 0.01 level 2-tailed.
Uji validitas variabel Y loyalitas pelanggan
Correlations
Universitas Sumatera Utara
136
P25 P26
P27 P28
Total Y P25
Pearson Correlation 1
-,065 ,324
-,156 ,607
Sig. 2-tailed ,578
,005 ,180
,000 N
75 75
75 75
75 P26
Pearson Correlation -,065
1 -,075
,180 ,365
Sig. 2-tailed ,578
,523 ,121
,157 N
75 75
75 75
75 P27
Pearson Correlation ,324
-,075 1
-,029 ,700
Sig. 2-tailed ,005
,523 ,804
,000 N
75 75
75 75
75 P28
Pearson Correlation -,156
,180 -,029
1 ,485
Sig. 2-tailed ,180
,121 ,804
,000 N
75 75
75 75
75 Total Y
Pearson Correlation ,607
,365 ,700
,485 1
Sig. 2-tailed ,000
,000 ,000
,000 N
75 75
75 75
75 . Correlation is significant at the 0.01 level 2-tailed.
Uji reliabilitas variabel X1 lokasi
Case Processing Summary
N Cases
Valid 75
100,0 Excluded
a
,0 Total
75 100,0
a. Listwise deletion based on all variables in the procedure.
Reliability Statistics
Cronbachs Alpha N of Items
,628 5
Uji reliabilitas variabel X2 bukti fisik
Case Processing Summary
Universitas Sumatera Utara
137
N Cases
Valid 75
100,0 Excluded
a
,0 Total
75 100,0
a. Listwise deletion based on all variables in the procedure.
Reliability Statistics
Cronbachs Alpha N of Items
,650 5
Uji reliabilitas variabel X3 kehandalan
Case Processing Summary
N Cases
Valid 75
100,0 Excluded
a
,0 Total
75 100,0
a. Listwise deletion based on all variables in the procedure.
Reliability Statistics
Cronbachs Alpha N of Items
,613 4
Uji reliabilitas variabel X4 daya tanggap
Case Processing Summary
Universitas Sumatera Utara
138
N Cases
Valid 75
100,0 Excluded
a
,0 Total
75 100,0
a. Listwise deletion based on all variables in the procedure.
Reliability Statistics
Cronbachs Alpha N of Items
,617 4
Uji reliabilitas variabel X5 jaminan
Case Processing Summary
N Cases
Valid 75
100,0 Excluded
a
,0 Total
75 100,0
a. Listwise deletion based on all variables in the procedure.
Reliability Statistics
Cronbachs Alpha N of Items
,665 4
Uji reliabilitas variabel X6 empati
Case Processing Summary
Universitas Sumatera Utara
139
N Cases
Valid 75
100,0 Excluded
a
,0 Total
75 100,0
a. Listwise deletion based on all variables in the procedure.
Reliability Statistics
Cronbachs Alpha N of Items
,684 4
Uji reliabilitas variabel Z kepuasan pelanggan
N Cases
Valid 75
100,0 Excluded
a
,0 Total
75 100,0
a. Listwise deletion based on all variables in the procedure.
Reliability Statistics
Cronbachs Alpha N of Items
,683 5
Uji reliabilitas variabel Y loyalitas pelanggan
Case Processing Summary
Universitas Sumatera Utara
140
N Cases
Valid 75
100,0 Excluded
a
,0 Total
75 100,0
a. Listwise deletion based on all variables in the procedure.
Reliability Statistics
Cronbachs Alpha N of Items
,652 5
LAMPIRAN 4 TABULASI FREKWENSI JAWABAN RESPONDEN VARIABEL
Universitas Sumatera Utara
141
SAMPEL PENELITIAN
N o
r e
s Tabulasi jawaban responden
No item pernyataan 1 2 3 4 5 6 7 8 9 1
1 1
1 2
1 3
1 4
1 5
1 6
1 7
1 8
1 9
2 2
1 2
2 2
3 2
4 2
5 2
6 2
7 2
8
1 4 5 5 5 5 4 5 5 5 4 4 5 4 5 5 5 4 5 4 4 5 5 4 5 5 5 5 4 2 4 5 5 4 5 4 5 5 5 4 4 5 5 4 5 5 5 4 5 4 5 4 5 5 5 5 5 5
3 5 5 5 5 5 5 5 5 5 4 4 5 5 4 5 5 4 5 5 5 4 5 5 5 4 5 4 4 4 5 5 5 5 5 5 4 5 5 4 4 4 5 4 5 5 5 3 5 5 4 5 5 5 4 5 5 5
5 5 4 4 5 4 4 5 5 4 5 5 5 4 5 5 4 5 5 4 4 4 5 5 5 5 5 5 5 6 1 4 5 5 4 5 5 5 4 5 5 5 4 5 5 4 4 5 5 4 5 4 4 5 5 5 4 5
7 5 4 4 5 5 4 5 5 5 5 5 5 4 5 5 5 4 5 5 4 5 4 5 5 5 5 4 4 8 5 5 5 4 4 5 5 5 5 5 5 5 4 4 5 5 4 5 5 5 5 4 4 5 4 5 4 5
9 5 5 5 5 5 4 5 5 4 5 5 5 5 4 5 5 5 5 5 5 4 5 4 4 5 5 5 4 1
5 5 4 4 4 4 5 5 5 5 5 5 5 4 5 5 5 5 5 4 4 5 4 5 4 5 4 5 1
1 1 4 5 5 5 5 5 5 4 5 5 5 5 5 5 5 5 5 5 5 4 5 5 5 5 5 5 4
2 5 4 4 4 5 5 5 5 5 5 5 5 5 5 5 4 4 5 5 4 5 4 5 5 5 5 5 5 1
3 5 5 5 5 5 5 5 4 4 5 5 5 5 5 5 5 4 5 4 4 5 5 4 5 5 5 5 4
1 4
3 5 5 5 4 5 5 5 5 4 5 5 4 4 5 5 4 4 4 5 5 5 5 5 5 5 5 4 1
5 5 5 5 5 5 5 4 5 5 5 5 5 4 5 5 5 5 4 4 4 5 5 5 5 4 5 4 5
1 6
2 5 5 4 5 5 5 5 5 5 5 5 5 5 5 5 4 5 5 4 5 5 4 5 5 5 5 4 1
7 5 5 5 4 5 5 5 5 5 4 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5
1 8
5 5 5 5 4 5 5 4 5 5 4 5 5 4 5 5 5 3 5 5 5 5 5 4 5 5 5 5
Universitas Sumatera Utara
142
1 9
3 5 5 4 4 5 5 4 5 5 4 4 5 3 5 5 5 4 4 4 5 5 5 4 5 5 5 5 2
5 5 5 4 4 5 5 3 5 5 4 4 5 4 5 5 5 4 5 4 5 5 4 5 5 5 5 5 2
1 5 5 5 5 5 5 5 5 5 4 5 5 5 5 5 5 5 4 5 4 5 5 5 5 5 5 5 5
2 2
2 5 5 5 5 5 5 5 5 5 5 5 5 4 5 5 4 4 5 5 4 5 5 5 5 5 5 4 2
3 3 5 5 5 5 5 5 5 5 4 5 5 5 5 4 5 4 4 4 5 5 4 4 5 5 5 5 5
2 4
5 5 5 5 5 5 5 5 5 5 5 4 5 5 5 5 4 5 5 5 5 4 5 5 5 5 4 5 2
5 4 5 5 4 4 5 5 4 5 4 4 4 5 5 4 5 4 5 5 4 5 4 4 5 5 5 4 4
2 6
4 5 5 5 4 5 5 5 5 5 4 5 4 5 4 5 5 5 5 5 4 5 4 4 4 5 4 5 2
7 4 5 5 5 4 4 5 4 5 5 5 5 4 5 5 5 5 5 5 4 4 5 4 5 5 5 5 4
2 8
3 5 5 4 4 5 4 4 5 5 4 5 4 5 4 5 5 5 5 5 4 5 5 5 5 5 5 5 2
9 5 4 5 4 5 5 4 4 5 5 5 4 4 4 5 5 5 5 5 4 5 5 5 5 5 5 5 5
3 2 4 5 4 5 5 5 4 5 5 4 4 4 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5
3 1
5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 4 5 5 5 4 5 5 5 5 5 5 5 3
2 5 5 5 5 5 5 5 5 5 4 5 5 4 5 5 4 5 5 5 4 5 4 4 5 5 5 4 5
3 3
5 4 5 5 5 5 5 4 5 5 5 5 4 5 5 5 4 5 5 5 5 4 5 5 5 5 4 4 4 5 5 5 5 5 5 5 4 5 5 5 5 5 5 5 5 4 5 5 4 5 4 4 5 4 5 4 5
3 5
5 4 5 5 5 5 5 4 5 5 5 5 4 5 5 5 4 5 5 5 4 5 4 4 5 5 5 4 3
6 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 4 5 5 4 4 5 4 5 5 5 5 5
3 3 5 4 5 4 4 5 4 5 5 5 4 5 5 5 5 5 4 5 5 5 5 5 5 5 5 5 5
Universitas Sumatera Utara
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7 3
8 5 5 5 5 4 5 5 4 5 5 4 4 4 5 5 5 5 4 5 5 5 5 5 5 5 5 4 5
3 9
4 5 5 5 5 4 5 4 5 5 4 4 4 5 5 5 5 4 5 5 5 5 5 4 5 5 5 5 4
4 5 5 5 3 5 5 5 5 5 5 5 4 5 5 5 5 5 5 5 5 5 5 5 5 5 4 5 4
1 4 5 5 5 4 5 5 4 5 5 4 5 4 5 5 5 5 5 5 5 5 4 5 5 5 5 5 5
4 2
5 5 5 4 4 5 5 5 5 5 4 5 5 5 5 5 5 4 5 5 5 5 5 5 5 5 5 5 4
3 5 5 5 4 4 5 5 4 5 4 5 5 5 5 5 5 5 5 4 5 5 5 4 4 5 5 5 5
4 4
5 5 5 4 5 5 5 5 5 5 4 5 5 5 5 4 5 5 5 5 5 5 5 5 5 5 5 5 4
5 5 5 5 5 5 5 5 5 5 5 4 4 5 5 5 5 5 5 5 4 5 5 5 5 5 5 4 5
4 6
5 5 5 5 4 4 5 5 5 5 4 4 4 5 4 5 5 5 5 5 4 5 5 4 5 5 4 4 4
7 5 5 5 5 5 5 5 5 5 5 4 4 4 5 4 4 5 5 5 4 4 5 5 5 4 5 4 5
4 8
5 5 5 5 5 4 5 5 5 5 5 5 4 5 4 4 5 5 5 5 4 5 5 5 5 5 5 4 4
9 5 5 5 5 4 5 4 5 5 5 5 5 4 5 5 4 5 5 5 4 5 5 5 4 5 5 5 5
5 3 5 5 5 5 5 5 5 5 5 4 5 5 5 5 4 5 4 5 5 5 4 5 4 5 5 5 5
5 1
5 5 5 5 5 5 4 5 5 5 5 5 4 5 5 4 5 5 5 5 5 4 5 4 4 5 4 5 5
2 2 5 5 5 5 5 4 5 5 5 4 4 5 4 5 4 5 2 5 5 5 5 5 5 5 5 5 5
5 3
4 5 5 5 5 5 5 4 5 5 4 4 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5 5
4 4 5 5 4 4 5 5 4 5 5 5 4 5 4 5 5 5 4 4 5 5 4 5 5 4 5 5 5
5 5 5 5 5 5 5 5 5 4 4 4 5 5 4 5 5 4 5 5 4 5 5 5 5 5 5 5 5
Universitas Sumatera Utara
144
5 5
6 5 5 5 5 5 5 5 5 5 4 5 5 5 3 5 5 5 5 5 5 5 4 5 5 4 5 5 4
5 7
5 5 5 5 5 5 5 5 4 4 5 4 4 4 4 4 4 4 4 4 5 5 5 5 4 5 5 5 5
8 5 5 5 5 5 4 4 4 5 4 3 4 5 5 5 5 4 5 5 4 5 5 4 5 4 5 5 5
5 9
5 5 5 4 4 4 5 5 5 4 4 4 5 4 5 5 4 5 5 4 5 5 5 5 5 5 5 4 6
5 5 5 5 4 5 5 4 5 5 4 4 5 4 5 5 4 5 5 4 4 5 5 5 5 4 5 4 6
1 4 5 5 4 4 5 5 4 5 4 5 3 5 4 5 5 5 5 5 5 4 5 5 5 5 5 5 5
6 2
5 5 5 5 5 5 5 5 5 5 5 5 5 4 5 5 5 5 5 5 4 5 5 5 5 5 4 5 6
3 5 4 5 5 5 5 5 5 4 5 5 5 5 5 4 5 5 4 5 5 5 5 5 4 5 5 4 4
6 4
5 5 5 5 5 5 5 5 5 5 5 5 5 4 5 5 5 5 5 5 5 5 5 4 4 5 4 5 6
5 5 4 5 5 5 5 5 5 4 5 5 5 5 5 4 5 5 5 5 4 5 5 5 4 5 5 5 4
6 6
5 5 5 5 5 4 5 5 5 5 4 5 5 5 5 5 4 5 5 5 5 5 5 5 5 5 5 5 6
7 3 4 5 5 5 5 5 5 4 5 5 4 5 5 5 5 3 4 4 4 5 5 5 5 5 5 5 5
6 8
2 5 5 5 5 5 5 4 4 5 4 4 4 5 4 4 4 5 5 4 5 5 5 5 5 5 5 5 6
9 5 4 5 5 5 5 5 4 5 5 5 5 4 5 5 5 4 5 5 4 5 5 5 5 4 5 5 4
7 5 5 5 5 5 5 5 4 5 5 4 5 5 4 5 5 4 5 5 4 5 5 5 5 4 5 5 5
7 1
3 4 5 5 5 5 5 5 4 5 5 5 5 4 5 5 4 5 5 5 4 5 5 4 4 5 5 5 7
2 5 5 5 5 5 5 5 5 4 5 5 5 5 4 5 5 5 5 5 5 4 5 5 5 5 5 5 4
7 5 4 5 5 5 4 5 5 5 4 5 5 5 5 5 5 5 4 5 5 4 5 5 5 4 5 4 5
Universitas Sumatera Utara
145
3 7
4 5 5 5 5 5 4 4 5 5 5 5 5 5 5 4 5 5 5 5 5 5 5 5 4 5 5 5 5
5 3 4 5 5 5 5 4 5 5 4 5 4 5 5 5 5 5 5 5 4 5 4 5 4 5 5 5 5
LAMPIRAN 5
Universitas Sumatera Utara
146
ANALISIS DESKRIPTIF 1. Karakteristik Responden
Karakteristik Responden Berdasarkan Usia
Usia
Frequency Percent
Valid Percent Cumulative
Percent
Valid 19
1 1,3
1,3 1,3
20 5
6,7 6,7
8,0 21
2 2,7
2,7 10,7
22 10
13,3 13,3
24,0 23
11 14,7
14,7 38,7
24 9
12,0 12,0
50,7 25
9 12,0
12,0 62,7
26 4
5,3 5,3
68,0 27
8 10,7
10,7 78,7
28 7
9,3 9,3
88,0 29
6 8,0
8,0 96,0
30 3
4,0 4,0
100,0 Total
75 100,0
100,0
Karakteristik Responden Berdasarkan Jenis Kelamin
Jenis Kelamin
Frequency Percent
Valid Percent Cumulative
Percent Valid
L 38
50,7 50,7
50,7 P
37 49,3
49,3 100,0
Total 75
100,0 100,0
Karakteristik Responden Berdasarkan Pekerjaan
Universitas Sumatera Utara
147
Pekerjaan
Frequency Percent
Valid Percent Cumulative
Percent
Valid Mahasiswa
35 46,7
46,7 46,7
Pegawai BUMN 12
16,0 16,0
62,7 Pegawai Swasta
12 16,0
16,0 78,7
Wiraswasta 16
21,3 21,3
100,0 Total
75 100,0
100,0
Karakteristik Responden Berdasarkan Jumlah Kunjungan
Jumlah Kunjungan
Frequency Percent
Valid Percent Cumulative
Percent Valid
2 kali 75
100,0 100,0
100,0
2. Frekuensi jawaban responden Frekuensi Jawaban Responden Atas Variabel Lokasi X
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