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D. Analysis Data Method
1. Analysis Method
a. Method of Analysis
The researcher use multiple regression analysis to analyze the independent variable on the dependent variable. This
calculation method of the analysis carried out by SPSS program
b. Descriptive Statistics
Descriptive statistics used by researchers to provide information about the main characteristics of variables and
demographic list of respondents. Descriptive statistics provide a picture or description of data
which can be seen from mean, standard deviation, variance, maximum, sum, range, kurtosis and skewness Imam Ghozali,
2005:19 According to Donald Cooper Donald Cooper, 2007:311,
nominal scale is scale withmutually exclusive and collectively exhaustive categories, but without the properties of
order,distance or unique origin. Ordinal scale is scale with mutually exclusive and collectivelyexhaustive categories, as
well as the property of order, but not distance or unique origin; datacapable of determining greater-than, equal-to or less-than
status of property or an object.Interval scale is scale with the
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properties of order and equal distance between points and withmutually exclusive and exhaustive categories; data that
incorporate equally of interval the distance between one measure and next measure. Ratio scale is scale with properties
or categorization, order, equal intervals and unique origin; number used as measurements havenumeric value.
Table 2.3 Measurement Scales
Type of Scale Characteristic of Data
Basic Empirical Operation
Example Nominal
Classification but not order, distance or natural origin
Determination of Equity
Gender male, female
Ordinal Classification and order, but
not distance, or natural origin
Determination of greater
or lesser
value Doneness of
meatwell, medium well, medium rare
Interval Classification, order, and
distance but not natural origin Determination of
equality of intervals or
differences Temperature in
Degrees
Ratio Classification,
order, and
natural Origin
Determination of equality of ratio
Age in years
Source: Cooper 2007:312.
Kategori