53 matrix. The common or core term between factors should be identified at each
quadrant in matrix prior to develop the necessary strategies for quality assurance.
2. Common Term
1 Common Term in SO Strength – Opportunity To maximize the factors of strength considering the factors of opportunity,
the common terms identified are 1 cassava production and productivity, 2 Aci production, productivity, and quality, 3 processing facility, device, and skill, and
4 market price and political support. 2 Common Term in ST Strength – Threat
To maximize the strength factors toward the given threat factors, the common terms identified are 1 high quality cassava variety, 2Aci quality and
productivity, and price, 3 processing skill, facility and device, 4 infrastructure, and 5 political support.
3 Common Term in WO Weakness – Opportunity To minimize the weakness factors considering the factors of opportunity,
the common terms identified are 1 Aci quality and price, productivity, and quality standard, 2 technical and financial support, 3 market access, and 4
political support. 4 Common Term in WT Weakness – Threat
To minimize the weakness toward the given threat factors, the common terms identified are 1 improvement of processing technique, facility and device,
2 technical and political support, 3 Aci quality standard, and 4 market access.
3. Strategy Core Item
From the common terms mentioned in the above, the core item for developing strategy is identified at each quadrant.
1 Strategy in SO Strength – Opportunity
54 The core items are 1 SSTA performance, 2 marketing, and 3
government and institution support coinciding with the 4 common terms such as cassava quality, Aci processing skill and quality, Aci market price, and device.
2 Strategy in ST Strength – Threat The core items are 1 linkage development, 2 empowerment, and 3
government support coming from the 5 common terms, for example, linkage or some cluster is to be developed to foster SSTA power and the local government
shall provide supporting policy to maximize the strength toward threat. 3 Strategy in WO Weakness – Opportunity
The core items are 1 Processing skill, 2 quality standard, and 3 RD by institution to minimize weakness factors from the 4 common terms, for
example, processing skill is needed to improve, quality standard should be established for Aci, and institutional support shall be extend to SSTA for
improving processing technology and equipment through RD. 4 Strategy in WT Weakness – Threat
To minimize the weakness toward the given threat, the core items are 1 academic linkage, 2 partnership or cluster, and 3 master plan for deployment
from the 4 common terms, for example, partnership or cluster between cassava producer and Aci producer should be established, institutional linkage is seemed
to be effective for both of them such as ABG aiming at more SSTA capability improvement together with cassava producer, and a master plan or policy should
be formulated to identify its necessity and feasibility in positive prior to implement the support to SSTA for future deployment. These strategy core items
are summarized in Figure 15.
55
Internal External
Strength S
1. Cassava is available. 2. Basic skills are simple.
3. Facility and equipment are small scale.
4. Manpower is abundant. 5. Support is available in policy
and programs
Weakness W
1. Indigenous technique is used.
2. Equipment and technique are not developed.
3. Efficiency and recovery are low.
4. Quality of Aci varies without standard.
5. Information access to market is limited.
Opportunity O
1. Aci is absorbed at local market.
2. Domestic market is large. 3. Ministry and local
government urge SSTA development.
4. SSTA is a rural economic foundation.
5. Aci is a commodity for local food industries.
SO
1. SSTA increases production capacity.
S
1-4
: O
1,2,5
2. Market is deployed in local food industries.
S
5
: O
1-5
3. Local government and institution can extend
more support to SSTA. S
1-3
: O
3-4
WO
1. Development of processing skill is
needed. W
1-3
: O
1,2,5
2. Quality standard is established.
W4 : O
1-3,5
3. Institution extends RD support.
W
1-5
: O
3-5
Threat T
1. Aci competitive ability is low. 2. Tighter competition either
domestic or imported products. 3. Business facilities for SSTA
are less. 4. Utility of tariff hike increases
operational costs. 5. Interpretation on regional
autonomy causes unfavorable climate.
ST
1. Linkage or cluster is developed to foster their
power. S
1-5
, T
1-3
2. Approach is developed for empowerment.
S
1-5
, T
4-5
3. Local government provides supporting
policy. S
1-3
,T
1-4
WT
1. Academic linkage is applied.
W
1-3
: T
1-2
2. Partnership between cassava and Aci
producers is established.
W
2,4
: T
1-5
3. Master plan is formulated for future
deployment. W
1-5
: T
1-5
Figure 15 Strategy development by SWOT matrix
F. Implication of Quality Assurance Strategy
Upon the results from QFD and SWOT, these results are implicated each other to identify comprehensive strategies for SSTA. As shown in the appendix26,
technical importance, requirement, and correlation are implicated into the results of SWOT analysis.
1. Cassava procurement
