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practice, [6] introduce pedagogical task. After that, it is necessary to consider the phase within the task sequencing; they are pre-task phase, a task-proper phase,
and follow up phase. After the English learning materials are developed, the materials are
evaluated by doing materials evaluation expert judgment. The materials evaluation in this research use the criteria proposed by Badan Standar Nasional
Pendidikan which cover four aspects; the appropriateness of the contents, the appropriateness of the language, the appropriateness of the methodology, and the
appropriateness of the layout of the materials. In conclusion, this research is conducted to identify: 1. the target needs of
grade X students of Marketing Study Program at SMK Muhammadiyah 2 Bantul, 2. the learning needs of grade X students of Marketing Study Program at SMK 2
Muhammadiyah Bantul, 3. the appropriate materials for grade X students of Marketing Study Program at SMK Muhammadiyah 2 Bantul.
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CHAPTER III RESEARCH METHOD
This chapter discusses the type of the study, research setting, research subject, research procedure, data collection technique and research instruments,
and the data analysis technique.
A. Type of the Study
This research
is classified
into an
Educational Research
and Development RD. Educational R D is adapted from industry-based
development model in which the results of the research will be taken to create new products or procedures, which then are systematically implemented,
evaluated, and revised to meet specified criteria of effectiveness, quality, or similar standards Borg Gall, 2003:569.
In practice, this type of study takes evaluation to play a key role in the process. Evaluation or the process of refining products is done over and over until
the best form of the products is found. Borg and Gall 2003 say that this model provides a great promise for improving education because it involves a close
connection between systematic evaluation program and program development. In education, this research is conducted to designdevelop appropriate materials
which can be implemented effectively to meet the students’ needs.
B. Research Setting
This research was conducted in November 2013 in grade X Marketing Study Program at SMK Muhammadiyah 2 Bantul which is located in Bejen,
