102
Table 4.39 I am Willing to Recommend to Others to Shop at
Carrefour Answer
Frequency Percent
Strongly Disagree Disagree
Neutral 1
1 Agree
51 51
Strongly Agree 48
48 Total
100 100
Source: Primary data Processed 2016
From  the  table  above  4.39  explain  that  48  or  48  of respondents  stated  strongly  agree,  51  or  51  of  respondents
agreed,  1  or  1  of  respondents  expressed  a  neutral,  0  or  0  of respondent  disagreed  and  0  or  0  of  respondents  stated  strongly
disagree  with  the  statement  that  I  am  willing  to  recommend  to others to shop at Carrefour.
D. Classical Assumption Test Results
1. Data Normality Test Results
Normality test aims to test whether the regression model or residual  confounding  variables  have  a  normal  distribution.  The
regression model was good and decent distribution of the data used is normal or near normal Ghozali, 2011:160.
103
Figure 4.2 Normality Test Results in Graph
Source: SPSS output the results of the primary data that have been processed, 2016
Based on the analysis of data in figure 4.2 above the normal curve p-plot, it can be concluded that the normal curve p-plots seen
point spread around the diagonal line and distribution is too far or wide.  Means  of  this  curve  indicates  that  the  corresponding
regression model assumptions of normality and fit for use. In addition to researchers test chart also complete normality
test with statistical tests. One of the statistical tests that can be used to  test  the  residual  normality  is  a  non-parametric  statistical  test
Kolmogrov-Smirnov K-S Ghozali, 2011:164.
104
By hypothesis:
a.
Make a hypothesis describing sentence :
H0  =  Samples  derived  from  data  or  population  v  normally distributed.
Ha  =  Samples  derived  from  data  or  populations  that  are  not normally distributed.
b.
Rule testing If the probability sig  0,05 then Ho is accepted
If the probability sig  0,05 then Ho is rejected
c.
Decision Normal distribution of data
Table 4.40 Normality Test Results in Statistics
One-Sample Kolmogorov-Smirnov Test
Unstandardiz ed Residual
N 100
Normal Parameters
a,b
Mean 0E-7
Std. Deviation
1.18011892
Most Extreme Differences
Absolute .096
Positive .096
Negative -.062
Kolmogorov-Smirnov Z .956
Asymp. Sig. 2-tailed .320
a. Test distribution is Normal. b. Calculated from data.
Source: SPSS output the results of the primary data that have been processed, 2016
105
According to the table 4.40 the value of the Kolmogorov - Smirnov  test  was  0,956  so  it  can  be  seen  that  the  value
unstandardized  residual  value  Asymp.  Sig    0,05  and  this  means that data is distributed normally.
2. Test Results Multicollinearity