Conceptual Framework LITERATURE REVIEW AND CONCEPTUAL FRAMEWORK

C. Research Instruments

Research instrument is defined as a tool to prove the data analysis. In line with the statement, Vanderstoep and Johnston 2009 : 188 state that the main instrument of the research is human. Thus, the researcher herself was the primary instrument of the research. In addition, there was the data sheet as the secondary instrument of this research to support the data analysis. The example of data sheet of politeness strategies and sociological factors involving politeness strategies can be seen as follows. Table 1. Sample Data Sheet of Politeness Strategies and Sociological Factors used by Oprah Winfrey in View From The Top Program in 2014 No. Data Types and Realizations Sociological Factors Explanation BR PP NP OR D P R 1. Love, love love. Tweet, tweet. Whoo You. 2 √ Oprah greets the audiences of the program by employing the expression categorized as positive politeness strategy focused on exaggerate. It was because she used exaggerate information in the statements that were being stressed. In addition, there was a social distance between Oprah as the speaker and the audiences who were the students in Stanford Graduate School of Business.

D. Data Collection Techniques

The researcher did the following procedures for data collection: 1. downloading the video of Oprah Winfrey in View From The Top program in 2014 from internet media, 2. watching the video of Oprah Winfrey in View From The Top program in 2014, 3. searching the transcript of the interview from a web page http:www.singjupost.com, 4. checking and re-checking the truthfullness of the script, 5. taking notes to the data, 6. making and filling the data sheet, and 7. re-reading and re-watching the video as final step.

E. Data Analysis Techniques

The researcher did the following steps for analyzing the data: 1. classifying the data and divided into the types and realizations of politeness strategies followed by the sociological factors, 2. identifying the data, 3. analyzing the data based on the research questions, and 4. making the conclusion based on the data and theory.

F. Data Trustworthiness

Data trustworthiness is a guide to check the credibility of the data analysis. To prove the data trusworthiness, the researcher needs a triangulation. In line with the statement, Vanderstoep and Johnston 2009 : 179 state that triangulation means a method as a way to check the trustworthiness of data in a research. To enrich the correctness of the data, the researcher consulted the research to her lecturers who are expert in the area of the research, that are Titik Sudartinah, M.A. and Susana Widyastuti, Ph.D. Then, by doing peer reviewers, the researcher discussed with the students who belong to the same study program and majoring in Linguistics, that are Nia Juliarti and Ratna Duwi Haryanti to check and give suggestions in order to gain the accuracy of the data.