63 towards Ellen. In this case, Hillary was aware that her utterance can threaten
Ellen‘s negative face. However, Hillary used the negative politeness strategy instead of the other politeness strategy which had lower power. Hillary ignored
her status and power as president candidate to tell the hearer baldly. By using the negative politeness strategy, Hillary respected Ellen as the host and minimized the
status distance between Ellen and her.
c. Rank of Imposition
There are two variables in rank of imposition, namely imposition towards negative face and positive face. The speaker who wants to imp
ose hearer‘s negative face will choose more polite strategies as in negative politeness and off
record strategies. Meanwhile, the speaker who wants to impose the hearer‘s
positive face will choose less polite strategies as in positive politeness and bald on record strategies.
Utterance 7 showed Hillary ‘s utterance that contained the off record
strategy. In that conversation, Hillary used the off record strategy to make an imposition that required service and goods.
Utterance 7 Hillary
: I‘m not asking people to vote for me because I‘m a woman, but I think if you vote for somebody on the merits, one of my merits is
I‘m a woman, and I think that makes a big difference in today‘s world. OR
Transcript 2, p. 80
Hillary was in her campaign while she was interviewed by Ellen. In doing her campaign, she used the off record strategy as stated in the dialogue box.
64 She showed her intentions implicitly to the hearer by using the off record strategy,
so that the hearer should interpret what she really wanted. Hillary did not directly ask the hearer to vote her as a president. However, she gave the hearer freedom to
interpret what she wanted and choose what they would do. Therefore, she satisfied the
hearer‘s negative face in a higher level. However, the speaker
‘s desire to impose hearer‘s positive face was showed in Utterance 8. The Utterance 8 showed
Ellen‘s utterance that used the positive politeness strategy. Ellen made a joke for Obama in the beginning of the
show when she greeted Obama.
Utterance 8 Ellen
: Well, thank you so much for saying that. You didn‘t have to just
because I said you look good, but that was nice of you. [Audience laughing] PP
Transcript 1, p. 78
The dialogue showed that Ellen did an approach towards Obama by making a joke. She immediately said ―You didn‘t have to just because I said you
look good, but that was nice of you‖ when she was given a compliment by Obama in the beginning of the show. By saying that,
she imposed Obama‘s positive face with the joke. Furthermore, Ellen also lessened the social distance between her
and Obama. PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI
