100
Frequency Percent
Valid Percent Cumulative
Percent Valid
4 30
32.6 32.6
32.6 5
62 67.4
67.4 100.0
Total 92
100.0 100.0
3. DATA STATISTIK RESPONDEN
Statistics
X1.1 X1.2 X1.3 X1.4 X2.1 X2.2 X2.3 Y.1 Y.2
Y.3 Y.4
N Valid
92 92
92 92
92 92
92 92
92 92
92 Missing
Mean 4.74 4.68
4.68 4.71 4.75 4.78 4.73 4.77 4.77
4.57 4.67
Median 5.00 5.00
5.00 5.00 5.00 5.00 5.00 5.00 5.00
5.00 5.00
Mode 5
5 5
5 5
5 5
5 5
5 5
Minimum 4
3 4
4 4
4 3
4 4
3 4
Maximum 5
5 5
5 5
5 5
5 5
5 5
Sum 436 431
431 433 437 440 435 439 439
420 430
Universitas Sumatera Utara
101
LAMPIRAN 6 UJI ASUMSI KLASIK
1. Uji Normalitas
Observed Cum Prob
1.0 0.8
0.6 0.4
0.2 0.0
E x
p e
c te
d C
u m
P ro
b
1.0 0.8
0.6 0.4
0.2 0.0
Normal P-P Plot of Regression Standardized Residual Dependent Variable: Jumlah_Y
Universitas Sumatera Utara
102
One-Sample Kolmogorov-Smirnov Test
Unstandardized Residual
N 92
Normal Parameters
a
Mean .0000000
Std. Deviation .92828348
Most Extreme Differences Absolute
.078 Positive
.078 Negative
-.067 Kolmogorov-Smirnov Z
.756 Asymp. Sig. 2-tailed
.436 a. Test distribution is Normal.
2.UJI HETEROSKEDASTISITS
Regression Standardized Predicted Value
1 -1
-2 -3
R e
g re
s s
io n
S tu
d e
n ti
z e
d R
e s
id u
a l
2 1
-1 -2
-3
Scatterplot Dependent Variable: Jumlah_Y
Universitas Sumatera Utara
103
3. Uji Multikolinearitas Hasil Uji Multikolinearitas
Coefficientsa
a Dependent Variable: Keputusan Pembelian uji multikolinerialitas
Coefficientsa
Model Collinearity Statistics
Tolerance VIF
1 Iklan Kreatif
.100 1.000
Saluran Distribusi .100
1.000 a Dependent Variable: Keputusan pembelian
Universitas Sumatera Utara
104
LAMPIRAN 7 UJI REGRESI LINIER BERGANDA
1.Uji Regresi Linier Berganda Coefficientsa
Mode l
Unstandardized Coefficients
Standardized Coefficients
t Sig.
B Std.
Error Beta
B Std.
Error 1
Constant 16.766
2.559 6.552
.000 Iklan
Kreatif .114
.103 .112
1.105 .272
Saluan Distribusi
.291 .116
.255 2.508
.014 a Dependent Variable: keputusan pembelian
Universitas Sumatera Utara
105
LAMPIRAN 8 UJI HIPOTESIS
1. Uji Simultan Uji F Hasil Uji Simultan Uji F
ANOVAb
Model Sum of
Squares Df
Mean Square F
Sig. 1
Regression 6.701
2 3.350
3.777 .027a
Residual 78.951
89 .887
Total 85.652
91 a Predictors: Constant, Saluran Distribusi, Iklan Kreatif
b Dependent Variable: Keputusan Pembelian
2. Uji Parsial Uji t Hasil Uji Parsial Uji t
