Advertisement Feature News Integrated Loanwords Code-switching

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5. Integrated Loanwords Code-switching

The last type of code-switching that the researcher would like to discuss is integrated loanwords. It puts two different languages together between morphemes. This type occurred 159 times in CosmoGIRL magazines, 217 times in Girlfriend magazines and 168 times in Seventeen magazines. For the detailed numbers in each part of the target magazines, the writer provided Table 4.21. Table 4.21 The Number of Integrated Loanwords Code-switching Cases Magazines Categories Advertisement Feature News Opinion CosmoGIRL 40 84 7 28 Girlfriend 26 151 7 33 Seventeen 37 70 29 32

a. Advertisement

In this category, integrated loanwords cases were mostly found in CosmoGIRL magazines. There were 40 cases of integrated loanwords happening in advertisement category of CosmoGIRL magazines. On the other hand, Girlfriend magazines had the least number of integrated loanwords cases in this category. There were 26 cases found in advertisement category. The last was Seventeen magazines which had 37 cases of integrated loanwords. Table 4.22 presented all cases of integrated loanwords code-switching in this category. PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI 49 Table 4.22 The Examples of Integrated Loanwords Cases in Advertisement Magazines Integrated Loanwords examples Number CosmoGIRL Blush-on-orange-mu 1 Di-make-over 1 Didownload 1 Di-up-load 1 Girlfriend Nge-date 3 Outdoor-nya 2 Screen saver-nya 2 Meng up-date 1 Seventeen Didownload 1 Nge-add 1 Ber-AC 1 Photo session-nya 1

b. Feature

The most cases of integrated loanwords were found in this category. There were 84 cases found in feature category of CosmoGIRL magazines. Girlfriend magazines contained 151 cases which showed the most number of integrated loanwords cases in feature category. On the other hand, Seventeen magazines had the least number of integrated loanwords cases in this category. Table 4.23 presented all cases of integrated loanwords in this category. Table 4.23 The Examples of Integrated Loanwords Cases in Feature Magazines Integrated Loanwords examples Number CosmoGIRL SMS-an 10 HP-mu 4 Blog-nya 3 Signature style-nya 2 Girlfriend Nge-band 8 Ber-genre 4 Band-nya 4 Fashion-nya 4 Mood-mu 3 Seventeen Nge-date 16 Nge-dance 3 Doggy-mu 2 Men-tag 1 PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI PLAGIAT MERUPAKAN TINDAKAN TIDAK TERPUJI 50

c. News

This category covered the least number of integrated loanwords cases. Among those three target magazines, Seventeen magazines enclosed the most number of integrated loanwords cases. There were 70 cases of integrated loanwords happening in news category of Seventeen magazines. However, the other two target magazines contained the same number of integrated loanwords cases that was seven cases. Table 4.24 showed all of integrated loanwords cases in this category. Table 4.24 The Examples of Integrated Loanwords Cases in News Magazines Integrated Loanwords examples Number CosmoGIRL SMS-an 1 Knowledge-nya 1 Nge-fans 1 Se-inspiring 1 Girlfriend Me-request 1 Dance-nya 1 Ber-breakdance 1 Nge-rock 1 Seventeen Nge-date 3 SMS-an 1 Di make-over 1 Goodie bags-nya 1

d. Opinion