Lampiran 4 Output Analisis Logistik Logistic Regression
[DataSet0]
Case Processing Summary
Unweighted Cases
a
N Percent
Selected Cases Included in Analysis
81 100.0
Missing Cases .0
Total 81
100.0 Unselected Cases
.0 Total
81 100.0
a. If weight is in effect, see classification table for the total number of cases.
Dependent Variable Encoding
Original Value Internal Value
Tidak bersedia membayar mahal
Bersedia membayar mahal 1
Block 1: Method = Enter
Iteration History
a,b,c,d
Iteration -2 Log likelihood
Coefficients Constant
Citra_merek Step 1
1 103.246
-3.382 .123
2 103.165
-3.788 .138
3 103.165
-3.799 .138
4 103.165
-3.799 .138
a. Method: Enter b. Constant is included in the model.
c. Initial -2 Log Likelihood: 108,695
Universitas Sumatera Utara
Iteration History
a,b,c,d
Iteration -2 Log likelihood
Coefficients
Constant Citra_merek
Step 1 1
103.246 -3.382
.123 2
103.165 -3.788
.138 3
103.165 -3.799
.138 4
103.165 -3.799
.138 a. Method: Enter
b. Constant is included in the model. d. Estimation terminated at iteration number 4 because parameter
estimates changed by less than ,001.
Omnibus Tests of Model Coefficients
Chi-square df
Sig. Step 1
Step 5.530
1 .019
Block 5.530
1 .019
Model 5.530
1 .019
Model Summary Contingency Table for Hosmer and Lemeshow Test
Kesediaan_membayar_mahal = Tidak bersedia membayar mahal
Kesediaan_membayar_mahal = Bersedia membayar mahal
Total Observed
Expected Observed
Expected Step 1
1 6
6.419 5
4.581 11
2 3
3.610 4
3.390 7
3 7
5.293 4
5.707 11
4 2
3.574 6
4.426 8
5 3
2.477 3
3.523 6
6 6
3.986 5
7.014 11
7 1
1.815 5
4.185 6
8 1
2.083 7
5.917 8
9 3
2.064 6
6.936 9
10 .677
4 3.323
4
Universitas Sumatera Utara
Step -2 Log likelihood
Cox Snell R Square Nagelkerke R Square
1 103.165
a
.066 .089
a. Estimation terminated at iteration number 4 because parameter estimates changed by less than ,001.
Hosmer and Lemeshow Test
Step Chi-square
df Sig.
1 7.029
8 .533
Classification Table
a
Observed Predicted
Kesediaan_membayar_mahal Percentage
Correct Tidak bersedia
membayar mahal Bersedia
membayar mahal Step 1
Kesediaan_membayar_mahal Tidak bersedia membayar mahal
9 23
28.1 Bersedia membayar mahal
9 40
81.6 Overall Percentage
60.5 a. The cut value is ,500
Variables in the Equation
B S.E.
Wald df
Sig. ExpB
95,0 C.I.for EXPB Lower
Upper Step 1
a
Citra_merek .138
.062 5.054
1 .025
1.148 1.018
1.296 Constant
-3.799 1.878
4.091 1
.043 .022
a. Variables entered on step 1: Citra_merek.
Universitas Sumatera Utara
Step number: 1 Observed Groups and Predicted Probabilities
16 ┼
┼ │
│ │
│ F
│ │
R 12 ┼
┼ E
│ B │
Q │ B
│ U
│ B │
E 8 ┼ B B
B ┼
N │ B T B
B B │
C │ B B T B B B
B B │
Y │ B B T B B B B
B B │
4 ┼ T B T B B B B
B B ┼
│ T T T B T T T B B B B
│ │ B B T T T T T T T B B
B T B B B │
│ T B T T T T T T T T B T T T T B B
│ Predicted
─────────┼─────────┼─────────┼─────────┼─────────┼─────────┼─────────┼─── ──────┼─────────┼──────────
Prob: 0 ,1 ,2 ,3 ,4 ,5 ,6 ,7 ,8 ,9 1
Group: TTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTTBBBBBBBBBBBBBBBBBBBBBBB BBBBBBBBBBBBBBBBBBBBBBBBBBB
Predicted Probability is of Membership for Bersedia membayar mahal The Cut Value is ,50
Symbols: T - Tidak bersedia membayar mahal B - Bersedia membayar mahal
Each Symbol Represents 1 Case.
Block 0: Beginning Block
Iteration History
a,b,c
