Critical Discourse Analysis Concept
Fairclough’s CDA theory, to proof how the media contains a power into the news.
The dimensions are as follows: A.
Text
Text transforms in systematic ways across these boundaries, and even media orders of discourse the text production process may involve complex chains of
discursive practices and transformations.
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The text consists of any structureslevel that supported each other. Although it consists of different
element, but the element is a unity, relate and support each other.
17
According to Fairclough, Texts are social spaces in which two fundamental social processes simultaneously occur: cognition and representation of the world,
and social interaction.
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He sees the text on the level. Text, not only show how an object is described, but also how the relation of object is defined. There are three
elements of text by Fairclough is as follows:
Table.2.1.Text Analysis of Norman Fairclough
’s CDA Theory The Elements
To See
Representation How the event, people, public, situation or
anything are shown and described in the text. Relation
How the relation between journalist, public, and news participants are shown and described in the
text. Identity
How journalist’s, public’s and news participant’s identity are shown and described in
the text.
16
Fairclough, Norman. Op Cit. P. 13
17
Van Dijk, Teun A. Op Cit.
18
Fairclough, Norman. Op Cit. P. 06
In addition, the writer limits the analysis by using Representation only to proof the ideology of journalist which is arranged in the texts arrangement.