The Instructional Design Model
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2 Identify the
Learner’s Characteristics and Needs
In this part, the writer recognized the characteristics and needs of the learners. It is an important step before the writer designs the supplementary
materials. This part also helps the writer to select the suitable methods and material for the students. In finding the learners
’ characteristics, it is must to obtain the information about the learners’ capabilities, needs, and interests. These
should be affect the emphases in the selection of the topics and levels, the choice and the sequence of the objectives, the depth of treatment, and the variety of
learning activities Kemp, 1977, pp.18-19. As stated by Kemp 1977, there are two things need that to be
considered in finding the learners’ characteristics; academic and social factors. The academic contains the number of students, the academic background, the
grade-point average, the level intelligence, the reading level, the scores on standardized achievement and the aptitude tests, the study habits, the ability to
work individually, the background in subject or topic, the motivation for studying the subject, the expectation of course, the vocational and aspirations. The social
factors include the physical and emotional handicaps, age, maturity, special talents, attention span, socio-economic situation and relations among the students.
There are also two learning factors; the learning conditions and the learning styles. The learning conditions go to the factors which can affect the
concentration ability, absorb and retain information. The learning styles go to the visual, verbal listening and reading, and physical activities.
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3 Specify the Learning Objectives
In this part, the learning objectives become important instructional design’s step. By stating measurable objectives that the teacher knows specifically
about what the teacher wants to teach for example, can later determine whether we have to accomplish it. Kemp 1977 states that the objectives of the learning
can be divided into three major categories which are include cognitive, psychomotor, and affective domains p. 9. First is cognitive domain which is the
most important domain for educational program. Bloom at al. 1956 have developed a taxonomy for the cognitive domain which contains of knowledge
ability to memorize, recall, and repeat the information presented earlier, comprehension ability to interpret or restate the information, application ability
to use or apply the information, theories, principles, or laws to new situation, analysis ability to divide complex knowledge into separate parts and to recognize
the relationships of those parts, synthesis ability to bring together separate elements of knowledge to form new patterns or wholes, and evaluation ability to
make judgments based on knowledge. The second domain is psychomotor domain. This domain treats the
skills requiring use and coordination of skeletal muscles, as in the physical activities of performing, manipulating, and constructing. The psychomotor
behaviors generally are easy to be observed, described and measured. The last domain is affective domain. This domain involves objectives concerning attitudes,
appreciations, values, and all emotions. Affective domain forms a continuum for attitudinal behavior from simple awareness and acceptance into internalization, as
15 attitudes become part of an individual’s practicing value system. However, this
domain has a problem in translating the feelings into identifiable and observable behavior which makes the writing of attitudinal objectives very difficult.
In this learning objectives part, the writer should recognize that those three domains are closely related in two ways. First, the single objective can
involve learning in two or more domains. Second, attitudinal development may precede successful learning in the other domains.
4 List the Subject Contents that Support Each Objective.
Subject contents are very important in the students’ learning
experiences. It must closely relate to the objectives and to the students’ need. The subject content is the traditional starting point in teaching. It usually used as the
subject-centered in teaching. The textbook, for example, is used by the teacher as the primary instructional resource, which often determines objectives, content,
and teaching sequence. In instructional design plan, Kemp 1977 says that subject content is
selecting and organizing the specific knowledge which includes fact and information, skills which includes the steps of procedures, conditions, and
requirements, the last one is the additional factors of any topic p. 44. All of these elements of subject contents must be related to the learners’ need and
interest.
5 Develop Pre-assessment to Identify the Students’ Background
Developing pre-assessment is done after examining the learning objective and the subject content in the instructional design. The pre-assessment
16 will answer these questions: first, is the student prepared to learn about the topic
or unit? Second is the student already competent in some of the stated objectives? Kemp, 1977, p. 50 Through this pre-assessment, the writer will know about the
students’ background and the students’ level of knowledge about the topic.
6 Select Learning and Teaching Activities
After the writer developed the pre-assessment, the next step is that the writer have to do is selecting the learning activities, teaching activities, and
instructional resources. This part of instructional design is planned to find the method to accomplish the objective. The teacher must determine the most
efficient and effective methods and then select the materials to provide learning experiences that will utilize the content associated with each objective Kemp,
1977, p. 55. After deciding the plans and also the teaching learning activities,
teacher must select the supporting and instructional material resources which can help to explain and motive the students in learning, so the students can easily
understand the materials. Not only the materials, teachers must consider the selection of media which is closely associated with the planning of teaching and
learning activities. This will be explained more in the next part of the instructional design.
7 Organize the Support Services
In this part of instructional media design, the writer is considering the support services, which are include budget, personnel, facilities, equipment, and
also the schedule for the instructional plan. In the traditional educational program,
17 educator often make plans using certain instructional methods and for the
preparation the teacher did not consider about the support services that they will require later in their teaching performance. As stated by Kemp 1997,
considering the appropriate planning is very important in making the design materials. It means that it is important to make some survey before the writer
starts to design the materials. 8
Evaluate Students’ Learning towards the Designed Material
T his part of design model is needed to measure the students’
accomplishment about how far the students achieve the objectives of the design material. It helps the writer to revise and re-evaluate the designed material that
still needs improvement. There will be two kinds of part that will help the writer in gathering data for evaluation. First is formative evaluation which takes place
during developments and try-outs. The formative evaluation allows teacher to determine in any point in the instructional sequence. If the students know the
material, so the design does not require too much attention of the students. The second evaluation is summative evaluation. This evaluation is
concern with evaluating the degree of students’ final achievement of the objectives, as shown by the unit, course, or module post-test. It is may also mean
following up on the students after they complete the course to determine if and how they are using the knowledge, skills and attitudes which is treated in the
program.
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Figure 2.2 Kemp’s Instructional Design Model
The Kemp ’s instructional design model steps are connected from one to
another. Because of its flexibility, the writer can start the research whenever the writer wants as the writer needs for this study. The writer used six steps out of the
eight steps of Kemp’s instructional design steps for the supplementary material
designed.
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